They have physical album sales, digitals and votes.
Objectively I think that too but I just have a hunch they will want to award the other two bgs that also had a good year, meanwhile I think JYP GGs won't go home empty-handed because they were still quite present this year, but I can see DDD being a dark horse since it's so loved and had great longevity.
After facing a vote manipulation scandal in 2019 regarding its audition programs, CJ ENM emphasized that "voting and streaming data collection for this year's MAMA will be done by a separate accounting firm, and will be subject to thorough verification.
Online voting for Worldwide Fans' Choice Top 10 opened on the official website and Twitter on November 4, 2021.
MAMA 2021 TikTok voting for Best Artist Video and Worldwide Top 10 will start from November 25th.
Retrieved December 11, 2021 — via Naver.